RedPrairie Industry Report

July 18, 2011

Optimizing Price in a Transparent World

Sponsored by SoftTechnics and RedPrairie

For our fourth annual pricing report, RSR wanted to explore the unique events of the past year – primarily the emergence of consumer price transparency and the looming threat of inflation - and their continuing impact on retailers' pricing strategies and tactics. Retailers are definitely aware of the issues. What to do? That's a little more complicated.

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