Press Release

January 10, 2011

GNC goes live with RedPrairie Warehouse Management and Workforce Management, supporting multi-channel environment

Distribution centers handle over 145,000 order lines daily for 5,500 stores nationwide

ATLANTA  – RedPrairie Corporation, a productivity solutions provider, today announced that General Nutrition Centers (GNC) has completed its rollout of RedPrairie’s Warehouse Management and Workforce Management, along with Web Visibility, Scorecard, and Event Management solutions across distribution centers in Leetsdale, Pa.; Phoenix, Ariz.; and Andersen, S.C. GNC is the largest global specialty retailer of nutritional products, and will use RedPrairie’s solutions to direct multi-channel fulfillment of over 145,000 order lines daily directly to customers, and to 5,500 retail stores throughout the U.S. – including over 1,000 franchise locations, and 1,200 Rite Aid store-within-a-store outlets.

“We were looking to partner with a company that could provide our distribution centers with leading-edge technology that was easy to maintain,” says Lee Karayusuf, GNC Senior Vice President Distribution and Transportation. “Our warehouses are very fast-paced – all of our orders need to be loaded in the system, planned, allocated, and ready for picking in 90 minutes or less. To meet that pace, to get the orders out the door each day, we offer users compensation based on how productive their picking is. The solutions we chose had to support that practice, and enhance efficiency across multiple channels of business.”

GNC carried out an efficient training program with RedPrairie’s project team, enabling users at the first site to take total control of the system after only three days. The retailer was able to carry out the remaining go-lives on their own, without assistance from any outside personnel, or disruption in customer service. In each instance, GNC was able to bring both solutions online simultaneously.

“The customer service demands placed on multi-channel retailers like GNC are especially high,” says RedPrairie CEO Mike Mayoras. “Our organization continues to provide solutions that enable a competitive advantage in those kinds of environments, and we look forward to the ongoing opportunity to work with customers that support them.”

More information about RedPrairie’s Warehouse Management and Workforce Management solutions is available from representatives at NRF from January 9-12, at booth 2139.  

About RedPrairie Corporation

RedPrairie delivers productivity solutions to help companies around the world in three categories – workforce, inventory and transportation. RedPrairie provides these solutions to manufacturers, distributors and retailers looking to support business strategies that increase revenue, reduce costs and create competitive advantage.With over 20 global offices and solutions that are installed at more than 34,000 customer sites in over 40 countries, companies trust RedPrairie workforce, inventory and transportation solutions to deliver an increase in productivity – with the flexibility to adapt as business needs change.
At RedPrairie, we understand today’s operational demands and we’re committed to delivering solutions that work. We’re committed to delivering solutions for the real world.

For additional information, call 1.877.733.7724, or visit RedPrairie.com.

RedPrairie is a registered trademark of RedPrairie Corporation.
E2e is a trademark of RedPrairie Corporation.
© 2011 RedPrairie Corporation. All Rights Reserved.
Other product and service names mentioned herein are the trademarks of their respective owners.

RedPrairie Public Relations Contacts:

NORTH AMERICA
Albert Fong
+1 415 685 4162
Albert.Fong@RedPrairie.com

Faye Baker
+44 1530 276 550
Faye@Q-Storm.co.uk

NORDICS & MIDDLE EAST
Patrick Qureshi
+45 21607021
Patrick.Qureshi@RedPrairie.com

AFRICA
Ken Osler
+27 082 805 3360
Ken.Osler@RedPrairie.com

MAINLAND EUROPE
Luc Zanders
+31 40 2302532
Luc.Zanders@RedPrairie.com

ASIA PACIFIC
Fauziah Osman
+65 6521 9554
Fauziah.Osman@RedPrairie.com