RedPrairie Webcast

June 2, 2009

Collaborative Flowcasting: The Essence of Demand Driven

Part 4 of the 4-Part Series, "Innovations in Supply Chain Execution"

Today's consumer-driven marketplace requires manufacturers and retailers to react quickly and flexibly to changes in demand. This "demand-driven" approach must start at the item level within each store to "flow" actual demand up through the extended supply chain, a 180-degree shift from how planning systems have handled forecasts. However, this is just what Collaborative Flowcasting does to create a single forecast that reduces inventory levels and out-of-stocks, increases inventory turns, and provides improved inventory visibility.

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Featured Speakers:
	Host: Dan Gilmore Editor-in-Chief, Supply Chain Digest Dan Gilmore has a 15-year career in the supply chain industry, most recently serving as Sr. Vice President of Marketing and Strategy for RedPrairie. Prior to that, he was the chief supply chain analyst at META Group, the IT industry's second largest research and advisory service.
	Darryl Landvater Co-Founder, Collaborative Flowcasting Group, RedPrairie Prior to his work with this joint venture between RedPrairie Corporation and Retail Pipeline Integration, Inc. Darryl Landvater was President and Co-founder of Retail Pipeline and also President of Oliver Wight Video Productions. He is the author of two books: "World Class Production and Inventory Management," and "The Standard System" and holds two patents.
	Michael Farlekas VP Sales, RedPrairie

Other Webcasts in this Series:

Part 1 - Is it Time for Integrated Supply Chain Execution?
Speakers: Steve Banker, ARC Advisory Group; Dan Gilmore, Editor, Supply Chain Digest; Tom Kozenski.

Part 2 - Making the Integrated Consumer Goods to Retail Supply Chain a Reality
Speakers: Brian Foster, Director of IT, Bradshaw International; Dan Gilmore, Editor, Supply Chain Digest; Tom Kozenski, RedPrairie.

Part 3 - Transportation Management for the New Era
Speakers: Dan Gilmore, Editor, Supply Chain Digest; Mona McFadden, RedPrairie.

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